Vanish – Stain Strippers
Laundry advertising is rarely sexy, so we sent five men in white to La Tomatina, covered them in tomatoes and made them strip beside a washing machine. Product demonstration: accomplished.
Work Tag 4D proposal
Tassimo – Men are colour blind
A colour-changing coffee machine needed to appeal to French women. We turned differences in colour perception into a campaign idea that put women firmly in charge of choosing the right shade.